In order to thank you for all that you do, an exclusive Military Bonus Cash Offer is available. The Lincoln Military Appreciation Program allows for $500 Bonus Cash to purchase or lease select new Lincoln vehicles.


Eligible Customers:

  • Active:
    Active Military Personnel in the Army, Navy, Air Force, Marines, Coast Guard National Guard, Reservists Serving on Active Duty and members of the Delayed Entry/Enlistment Program (DEP). This includes Spouses and Surviving Spouses.
  • Veterans:
    A person who served in the active military, naval, or air service, and who was discharged or released there from under conditions other than dishonorable. Must be within 24 months of separation.   
  • Retirees: 
    A military retiree is any member or former member of the uniformed services who is entitled, under statute, to retire or retirement (this typically requires 20 years of service). They will receive a pension as a retiree. This also includes those with a medical retirement.     
  • National Guard and Honor Guard: 
    These individuals would be eligible under the current branch of service that they serve (Army, Navy, Air Force, Marines, Coast Guard). 
  • Reservists: 
    Must be on orders to deploy or were a veteran within 24 months of separation.


  • Prior to purchasing your vehicle, click here to register online for eligibility.
  • Once verified, you will receive a certificate number which can be redeemed at the time of purchase at Lincoln of Troy.

Program #36818: Military Appreciation Cash available to active members, retirees, veterans within 24 months of separation and immediate family members of U.S. military branches who are U.S. residents. Proof of affiliation required. Limit 5 offers per military member or qualifying relative. May not be combined with other private offers. Take new retail delivery from dealer stock by December 31, 2020. All 2018/2019 Lincoln Vehicles are eligible for this promotion. This offer is not available on the Lincoln Navigator, Lincoln Aviator, Lincoln Aviator GT. See dealer for complete details and eligibility.